Help us pump up the crowd by spreading the word about our team! You will not only help your friends, professional contacts and business colleagues to develop all-star solutions, you will earn free design and development hours so you can get your project off the bench and into the digital media hall of fame!
To learn more or to schedule your tryout, please fill out the form below:
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GenB is an elite international product development team. We are digital media professionals developing custom web & mobile applications both as a digital agency for clients and internally as a skunkworks.
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co create
We design everything from scratch to enhance your competitive advantage. Our philosophy is one team, one goal: to create, improve and highlight the unique aspects of your product or service that set you apart from the crowd.
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Brandmark Design
Your logo is the cornerstone of all that you will do in business, social causes or entertainment. If it does not speak to what your organization stands for, you are handicapping your efforts. Ask yourself: Am I proud of my mark? Do I have it in master vector format? Is it optimized for digital use as well as print? Do I have a style guide to steer its future use? If you said no in any case, its time to play with the pros.
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User Interface (UI) Design
There are many ways you interact with your target audience; mobile, web or even standalone on the desktop. Regardless of the medium, we will create an interface that you will be stylistically proud of and your users will enjoy interacting with. We sprinkle in elements of your brand throughout, while keeping the design and architecture usable and intuitive as we subscribe to the principle of "Don't Make Me Think."
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Prototype & UX Design
You can't spell "genchi GenButsu" without GenB ;-) When venturing into unfamiliar waters, you may need to test a few different models before investing in full scale system production. We can work with you to get a proof of concept in front of your earlier adopters or beta test team, help you track success metrics and iterate based on the outcomes of those tests.
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Animations, Presentations & Video Production
If you are prepping a pitch, need to splice up some raw footage or bring a character (or otherwise static content) to life, we want to help you get it out in front of your audience and knock 'em dead. We also want to make sure that the investment in such an effort is not confined to a single medium, so we can optimize content in a manner that can be leveraged across many devices and even enable you to edit for future needs.
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Microsite Design
Sometimes a sub page in your website will not do justice to a product, service or event. If you have something you need to promote in a more dedicated fashion, we can work with you to create a microsite dedicated to that initiative. This is a chance for us to creatively push the envelope while keeping your main web presence in line with your brand and mission. Such sites can be rapidly deployed but have big impact.
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Information Art & Infographics
Our founders are academics, so we appreciate the importance of insights derived from data. Yet we are realists and know that old school charts and graphs are more likely to put your audience to sleep than to inform them. We will help you bring your data and information to life in a fun and interactive way without detracting from your message. Let people play with and experience your data and knowledge will emerge.
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co develop
Our systems work for you, not the other way around. Open source J2EE technologies enable customization of any feature while maintaining enterprise grade scalability and security. We bust ours so you can kick your competition's.
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Custom Web Applications
Web based tools are rapidly growing in prevalence and sophistication everyday, while at the same time these services are more and more affordable or even free. This is good news, as the playing field has been leveled; however, if you rely on these tools to do business online, there is no barrier to competition using them and you may be promoting the tool's brand over your own. Join our team and have a solution you can call your own.
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Custom Mobile Applications
People are more on the go than ever, expecting your target clientele to wait until they get to their desk to learn more about your organization is a recipe for stagnation. When we work together to mobilize your content, we can target an app to a specific mobile OS based on a demographic niche, but our development processes and technological frameworks allow us to roll out a cross mobile platform compliant app in one project.
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Custom Smart TV Applications
The mass media broadcast paradigm is crumbling before our very eyes. Original web video content is being developed without regard for traditional broadcasters or cable/satellite providers. What's more, the commentary about traditional broadcast shows are discussed in real time as opposed to around the water cooler the next day. The emergence of smart TVs enables us to help you harness the power of both of these trends.
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Custom Desktop Applications
While B2C driven applications are more suited to a web/mobile paradigm, B2B or internal workforce needs still often render the desktop as the most suitable environment for interaction. We can help automate and facilitate your team's collaboration, scheduling, ordering, time tracking, or any other interaction with an application that runs across platforms, including Windows, Mac and Linux, without sacrificing aesthetics.
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Streaming Media Applications
Live stream events, offer on demand video content, share interactive presentations in real time. These abilities used to reserved for those in the main stream media, but are now available to anyone with an internet connection. Rather than having a unique login and license to a third party service for each of these features, join us and get access to the same features, integrated in your CMS and branded for your organization.
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Open Source Frameworks
We have much of our own intellectual property that we can bring to bear when needed, but the core of what we do is based in open source frameworks like dotCMS. This gives you assurances that you own and can port the nucleus of our collaborations to any appropriately configured server and tap into a community of developers if you lose faith; however, we are confident that once you join our team, you will retire in our colors.
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co evolve
In working together, we both will grow and learn. We instill profound insights in your organization regarding digital media; you enlighten us about new industries, business models and emergent trends. None of us are as smart as all of us.
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EA Games was looking for an innovative solution to an internal HR documents repository issue, as each unit had their own processes and most docs were paper based. We worked with EA to digitize all HR forms, allowing interactive access in a creative manner fitting EA's culture. The mobile/desktop app does not merely ask employees to fill out forms, it has avatars, points and profiles just like in the games they create.
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The George Washington University needed a custom web application to support their annual $60,000 BizPlanComp. A fun design and social integration was nice for students, but streamlining administration of this event was the crown jewel. Custom back end tools facilitate everything from team formation and submissions to judging and reporting so staff can focus on student entrepreneurs instead of logistics.
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ITI is a policy and advocacy shop representing the most innovative and well known tech companies in the world. We teamed with ITI to rebrand the organization and disseminate this new look and feel across all of their web assets to better reflect this standing. We then turned our focus to creating media outreach tools to assist ITI staff and collaborative tools to support ITI members in establishing policy directives.
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Eli Lilly developed a new diabetes test pen for collecting blood samples in a less invasive manner. We developed a custom communication platform, Best Doctor, to bring together doctors, patients, nurses and Eli Lilly representatives to lessen the concerns over adoption in the European Union. The system enables secure video conferencing through desktop, mobile or browser allowing remote patients to meet specialists.
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Raiffeisen Bank wanted to develop a customer loyalty program which they could use to offer exclusive deals from a network of strategically aligned brands and to cross promote other Raiffeisen services to their clients. We developed the infrastructure and a mobile/desktop app called R-Widget featuring push notifications, in-app purchasing and an ATM finder, and it is certified accessible by the Just Like You Foundation.
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The Unites States Association of Small Business and Entrepreneurship (USASBE) holds an annual conference, bringing together entrepreneurship professors from all over the world to discuss the latest trends in entrepreneurship education, research and practice. We worked to bridge the gap between theory and practice by bringing the outcomes of a workshop, The Entrepreneurial Professor, to life.
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Access Our Full Portfolio
We would love to go over our work in greater detail with you, focusing on our prior experience that is most in line with your organization's goals and mission. In order to craft such a presentation, we would like to have a preliminary discussion, so please contact us and we will set you up with an account on our interactive portfolio engine.
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